The Art of
Brand Building
Building your brand better in a world where robots can do all of our jobs quicker, cheaper, and, most likely, better.
Unio:
/ˈyünē ō / noun
The art of intentional community building in order to benefit a specific business, organization, or brand.
“I’ve worked alongside Bess on countless brands and content campaigns. She never ceases to amaze me by intuitively adapting to real-time digital marketing complexities and solving them with human empathy and brand authenticity. For this, and countless other reasons, my agency will hire her time and time again.”
What Bess Delivers:
Passionate ideas to continually grow, engage and sustain your community.
Having analyzed the anatomy and psychology of growing a community, Bess has created an industry-leading how-to handbook, Unio: The Art of Intentional Community Building.
Here’s What Makes Bess Different
Experience and Authority:
Trained over 2,000 business owners, marketers, artists, creators, and influencers
Hosted a nationally syndicated TV show on best marketing and social media practices
Seasoned speaker on turning your customers into a meaningful, loyal community
Approaches marketing like an artist by thinking out of the box
Years of Experience
Worked with hundreds of community leaders, business owners, and large corporate brands
Consulted on the growth campaigns of nationally and internationally-known brands
Spent over a decade “in the trenches” growing successful brand communities
Extensive research into the psychology behind “community join” and “community think”
“I’ve watched Bess transform a group of independent, media producers, into an interconnected, thriving, forward-thinking group of influencers. The ripple effect resulted in both a vibrant community of talented storytellers but also a more connected community that benefited from the rich culture of media content they produced.”
Read the Unio Book!
Unio: The Art of Intentional Community Building is a how-to handbook that combines 10 years of research, case studies, and “in the trenches” work building successful communities in different industries. Bess has trained over 2,000 community leaders to use intention when approaching their fan base. Don’t just grow a group, intentionally build a meaningful community to last.
Read the book that debuted in the Top 20 of business books!
Brands Bess Has Worked With:
